There is a new recruitment video posted both on the desktopteam blog and on YouTube. I notice the comments and feedback are rather mixed. Some commenters think the video is trying too hard to be cool.
I think the main point of the video is easy to miss. The main point is that those people on the screen are genuine employees, not some PR agency cast. They probably came up with those words to describe Opera all by themselves too (knowing some of them I don't think it was scripted.)
Why is that point easy to miss? Because all of them except Håkon are anonymous. The video does not actually tell a casual watcher that these people work for Opera Software!
So the problem with the video is not that it fails to communicate "cool". The problem is that it fails to communicate "genuine". Simply due to the omission of people's names and titles. Someone please tell HR that "employees anonymous" isn't a group the target audience wants to join…
BTW, funny that one of YouTube's "related links" was Royal Opera House recruitment video – which does pretty much the same thing but pulls it off.. 🙂
You should consider joining Opera of course 🙂